Independent educational reference. Not affiliated with GIA, IGI, AWDC, Bain, the FTC, De Beers, or any diamond retailer or laboratory.
Lab-Grown vs Natural Diamond
Chapter 09 - 2025 to 2026

Diamond Market Data: AWDC, Bain, and De Beers Public Figures

Three independent sources publish enough about the diamond market to triangulate a credible picture: AWDC for Antwerp trade figures, Bain for the global retail and wholesale ratio, De Beers for rough-diamond Sight commentary. None of them publishes everything. The discipline is reading each carefully for its denominator.

Section 1

AWDC 2025 trade figures

The Antwerp World Diamond Centre publishes an annual press briefing on Antwerp diamond trade1. Antwerp's importance is structural: the city handles approximately eighty-six per cent of the world's rough diamonds by value and over fifty per cent of polished diamonds, through the four Antwerp diamond bourses and the supporting cutting, polishing, and customs infrastructure.

AWDC's January 2026 press briefing reported on full-year 2025 activity and on Q1 2026. Headline points from that briefing:

The trade-volume growth alongside trade-value decline tells a clear price-only story: more carats moving, but at lower per-carat values, with rough prices doing the bulk of the adjustment.

Section 2

Bain ratios

Bain & Company's Global Diamond Industry Report is the most widely cited industry-wide publication on diamond market structure2. The 2023 to 2024 reporting window provided the wholesale and retail ratio anchors used elsewhere on this site.

MetricFigureSource
Polished lab-grown retail vs natural retail~30%Bain GDIR (2023-24)
Polished lab-grown wholesale vs natural wholesale~14%Bain GDIR (2023-24)
Lab-grown share of US engagement-ring diamond demandSubstantial and growing (specific figure varies by methodology)Bain / trade-press reporting
Antwerp share of world rough by value~86%AWDC 2025-26 briefing
Antwerp share of world polished by value>50%AWDC 2025-26 briefing
Q1 2026 Antwerp rough trade-value YoY~minus 27%AWDC Q1 2026 briefing
Q1 2026 Antwerp rough trade-volume YoY+3.7%AWDC Q1 2026 briefing

Each row reports a single source's figure for a specific metric in a specific window. Direct comparison requires care, as the denominators (rough vs polished, volume vs value, retail vs wholesale, US vs global) differ.

Section 3

Synthetic share of jewellery-grade demand

Bain reporting and trade-press analysis converge on a directional pattern: lab-grown's share of engagement-ring diamond demand has grown substantially since the 2018 Lightbox launch, particularly in the US, while natural retains the dominant share globally by dollar value. Specific market-share percentages vary by publisher and are sensitive to methodology2.

We avoid quoting a single market-share number here. Two examples make the methodology problem concrete. A figure that says lab-grown is sixty per cent of engagement-ring diamonds may be true by carat count and false by dollar value because lab-grown carats sell at a fraction of natural carat prices. A figure that says lab-grown is twenty per cent of the global diamond market may be measuring all diamond jewellery globally, where natural's share by dollar is much larger. The directional consensus, that lab-grown is a meaningful and growing slice of US engagement-ring demand, is robust across sources. A specific percentage requires citing a specific source with its own denominator.

Section 4

The definition problem

Market-share numbers in the diamond category are particularly fragile because the natural and lab-grown segments differ on pricing, supply structure, and grading. Five common methodology choices each yield meaningfully different results:

Section 5

Cross-checks

Where possible, we cross-check market figures across the three primary publishers (AWDC, Bain, De Beers public materials) and treat trade-press figures (Rapaport, JCK, National Jeweler) as secondary. Industry-funded reports (whether from natural-diamond advocacy or lab-grown promotion) are read with caution for the obvious incentive reasons. Peer-reviewed work is preferred for any environmental or lifecycle analysis (see Chapter 11).

Where this fits in the reference

This chapter is a snapshot of public market figures with explicit notes on methodology. The next chapter, The Kimberley Process, covers the regulatory scheme on which AWDC reports natural-rough movement, and Chapter 11 brings in peer-reviewed lifecycle data.

FAQ

Frequently asked

Why is Antwerp so important to the diamond market?
Historical concentration. Antwerp has been the centre of the cut-diamond and rough-diamond trade for centuries, and the Antwerp World Diamond Centre reports that the city handles approximately eighty-six per cent of the world's rough diamonds and over fifty per cent of polished diamonds by value. The infrastructure (the four diamond bourses, the cutting and polishing networks, the AWDC's customs and grading services) is geographically concentrated. AWDC's annual press briefings are therefore a reasonable proxy for global rough-trade activity.
What is the lab-grown share of engagement-ring diamond demand?
Industry analysis varies depending on whether the figure is by carat count, dollar value, or specific channel. Bain reporting indicates lab-grown's share of engagement-ring diamond demand has grown substantially since 2018 and now represents a significant portion of US engagement-ring activity, though specific market-share numbers vary widely by source and methodology. We avoid quoting precise market-share percentages here because the underlying methodology differs by publisher and direct comparison is misleading. The directional consensus is that lab-grown share is rising, especially in the US, and that natural retains the larger share by dollar value globally.
Why do market-share numbers vary so much?
Because the data publishers measure different things. Some figures count carats, some count dollar value, some count number of stones sold; some are polished, some are rough; some are global, some are US-only or country-specific; some are engagement-ring-only, some are all diamond jewellery; some are retailer-survey-based, some are import-export based. A reasonable response is to read each source carefully for its denominator and to treat market-share numbers as comparable only when the methodology is the same.
What does Q1 2026 weakness mean for buyers?
The AWDC Q1 2026 figures show rough-diamond trade values running roughly twenty-seven per cent below year-ago levels on three point seven per cent volume growth. For buyers, the immediate implication is that natural-diamond polished prices may follow downward through 2026 as the rough-price decline works through the cutting pipeline. Lab-grown wholesale weakness has been ongoing since 2018 (see Chapter 8), so retail lab-grown prices are also under continued downward pressure but for different reasons.

Sources for this chapter

  1. AWDC: Antwerp World Diamond Centre annual press briefings (2025, Q1 2026) - last verified April 2026
  2. Bain & Company: Global Diamond Industry Report (2023-2024) - last verified April 2026
  3. De Beers Group: Industry data and Sight rough-diamond sales - last verified April 2026
  4. Rapaport: Diamond market commentary - last verified April 2026
  5. JCK Magazine: Industry trade reporting - last verified April 2026
  6. National Jeweler: Diamond market analysis - last verified April 2026